BRANDING // PRINT // Advertising
So what’s stopping you?
Design for print and advertising to promote the fitness and leisure facilities within Antrim and Newtownabbey Borough.
The concept behind the designs was based around the strapline “So what’s stopping you?”; using strong colours, bold calls to action and the idea of “breaking through barriers”, a range of billboards were created to support the campaign.
Furthermore, similar styling was then used in printed materials including leaflets and memberships cards.
